How is Alberta Theatre Projects handling its financial crisis?

SOCIAL MEDIA AND MEDIA RELATIONS DISCUSSION PAPER

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Alberta Theatre Projects (ATP) is a Canadian production company located in Calgary.

Recently, ATP has been facing a financial crisis that might put its future on the verge of closing down.

Continue reading “How is Alberta Theatre Projects handling its financial crisis?”

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The power of social media – The marketing world shifts to Marketing 3.0 (Part 2)

Marketing has been evolved through three main stages: Marketing 1.0, Marketing 2.0 and Marketing 3.0.

Continue reading “The power of social media – The marketing world shifts to Marketing 3.0 (Part 2)”